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Marketing is the process of communicating the value of a product or service to customers. Marketing might sometimes be interpreted as the art of selling products, but selling is only a small fraction of marketing. As the term "Marketing" may replace "Advertising" it is the overall strategy and function of promoting a product or service to the customer.


  • You can tell the values of a nation by its advertisements.
  • An advertising agency is 85 percent confusion and 15 percent commission.
    • Fred Allen (1894-1957), Treadmill to Oblivion (1954)
  • Ads are the cave art of the twentieth century.
  • Society drives people crazy with lust and calls it advertising.
    • John Lahr (1941- ), The Guardian (August 1989)
  • By the way, if anyone here is in advertising or marketing...kill're the ruiner of all things are Satan's spawn, filling the world with bile and garbage...kill yourself.
  • Marketing is the art of making something seem better than it really is.
  • Life's too short to sell things you don't believe in.
  • In Marketing there are those who satisfy needs and those who create wants.
  • Marketing is inherently about producing results - either financial or otherwise.

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