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Signing the Treaty of Trianon on 4 June 1920. Albert Apponyi standing in the middle.

Negotiation is a dialogue between two or more people or parties, intended to reach an understanding, resolve point of difference, or gain advantage in outcome of dialogue, to produce an agreement upon courses of action, to bargain for individual or collective advantage, to craft outcomes to satisfy various interests of two people/parties involved in negotiation process. Negotiation is a process where each party involved in negotiating tries to gain an advantage for themselves by the end of the process. Negotiation is intended to aim at compromise.


  • Senator Obama is trying to make this into a debate between his reasonable willingness to talk with adversaries on the one hand, and the approach of Senator McCain or the Bush administration on the other being a bunch of unilateralist cowboys who never talk to anybody. That’s not the dispute at all. Every negotiation is an individual decision, whether it’s in our interest to talk or not to talk. And, I think, here’s the key point: Negotiation is not a policy. It's a technique. It's something you use when it's to your advantage, and something that you don't use when it's not to your advantage.
  • The best move you can make in negotiation is to think of an incentive the other person hasn't even thought of - and then meet it.
    • Eli Broad cited in: Mike Boehm (May 04, 2012) "Eli Broad offers life lessons in 'The Art of Being Unreasonable'." Los Angeles Times
  • My father said, 'You must never try to make all the money that's in a deal. Let the other fellow make some money too, because if you have a reputation for always making all the money, you won't have many deals'.
    • J. Paul Getty cited in: Alison Branagan (2009) Making Sense of Business: A No-Nonsense Guide to Business Skills. p. 136
  • Roger Smith: The basic rule of negotiating is to consider and respect the other person's feelings.
  • In business, you don't get what you deserve, you get what you negotiate.
    • Chester L. Karrass (1994) Negotiating Game Rev; cited in: Scott Gabehart (1997) The Upstart Guide to Buying, Valuing, and Selling Your Business. p. 143
  • The political disposition of peoples should rest upon their own wishes, freely expressed in plebiscites or free elections. If there are legal problems, they can be solved by legal means. If there is a threat of force, it must be rejected. If there is desire for change, it must be a subject for negotiation, and if there is negotiation, it must be rooted in mutual respect and concern for the rights of others.
  • No one should be under the illusion that negotiations for the sake of negotiations always advance the cause of peace. If for lack of preparation they break up in bitterness, the prospects of peace have been endangered. If they are made a forum for propaganda or a cover for aggression, the processes of peace have been abused. But it is a test of our national maturity to accept the fact that negotiations are not a contest spelling victory or defeat. They may succeed--they may fail. They are likely to be successful only if both sides reach an agreement which both regard as preferable to the status quo--an agreement in which each side can consider its own situation to be improved. And this is most difficult to obtain. But, while we shall negotiate freely, we shall not negotiate freedom. Our answer to the classic question of Patrick Henry is still no-life is not so dear, and peace is not so precious, "as to be purchased at the price of chains and slavery." And that is our answer even though, for the first time since the ancient battles between Greek city-states, war entails the threat of total annihilation, of everything we know, of society itself. For to save mankind's future freedom, we must face up to any risk that is necessary. We will always seek peace--but we will never surrender.
  • If I should ever be captured, I want no negotiation - and if I should request a negotiation from captivity they should consider that a sign of duress.
    • Henry A. Kissinger (1985) U.S. News and World Report October 7, 1985: Cited in: Jay M. Shafritz (1990) Words on war: military quotations from ancient times to the present. p. 199
  • Roger Smith: A negotiator only uses force as a last resort.
    • Chiaki Konaka, The Big O The Greatest Villain
  • Anger can be an effective negotiating tool, but only as a calculated act, never as a reaction.
    • Mark McCormack (1984) What They Don 't Teach You at Harvard Business School; cited in: Ronnie Lessem (1989) Global management principles. p. 136
  • It is always amazing to see how wide a spectrum of results can be obtained from replicating an identical negotiation with different principal actors; it makes no difference whether there subjects are inexperienced or whether they are senior executives and young presidents of business firms. That is an important lesson to be learned here.
    • Howard Raiffa (1982) The Art and Science of Negotiation. Part II, Chapter 7, Acquisitions and Mergers, p. 94
  • The need is not for the creation of new analytical techniques specially designed for the negotiation process, but rather for the creative use of analytical thinking that exploits existing techniques.
    • Howard Raiffa (1982) The Art and Science of Negotiation. Epilogue, p. 360
  • A man is rich in proportion to the number of things he can afford to let alone.
    • Henry David Thoreau (1854) Walden. Chapter 2; Cited in: Warren W. Wiersbe (2007) The Wiersbe Bible Commentary: The Complete Old Testament. p. 666
  • When I go to make a deal and my position is not very good, I go on crutches. But when I'm going to make a deal and I'm in the driver's seat, then I wear my false foot.
  • The single and most dangerous word to be spoken in business is no. The second most dangerous word is yes. It is possible to avoid saying either.
    • Lois Wyse (1987) Company Manners; cited in: QFinance: The Ultimate Resource (2009). p. 1809

See also

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